Engaging with the New Zealand Rural Sector

Posted: 4 Nov 2015
Tags New Zealand business, Technology, communication, rural marketing, business, Agriculture

The factors that drive the rural economy have always been land, weather, markets, profitability, family and lifestyle. Now digital communication in all its forms has joined this list as both an enabler, knowledge and relationship tool. Therefore companies servicing this sector need to evolve the way they are engaging with their customers.


Why we partner with Google and why you should partner with us

Posted: 23 Oct 2015
Tags digital updates, Technology, whats trending, marketing and communications, business development, digital, visibility

As a certified Google Partner, we are privileged to be forwarded insights and guidance that help us help our clients generate an improved R.O.I on their digital investment.

As your customers information needs evolve and as more and more companies understand the value of and the need to compete for a top Google ranking, working with a company that is on top of Google’s ongoing changes and evolution becomes essential.


Social Media trending in New Zealand

Posted: 22 Oct 2015
Tags Technology, whats trending, new followers, customer engagement, Brand identity, customer behaviour, social media, twitter

Numbers in the 2015 digital world report suggests that digital growth shows no signs of slowing anytime soon. Almost 45% of the world’s population now has access to the internet, representing a significant jump. In New Zealand 57% of New Zealand internet users visit social sites at least monthly.


Are you digital savvy?

Posted: 3 Sep 2014
Tags consumers, Technology, communication, digital, business, ROI, visibility, blogging, measurability

The following questions are to help you determine your business digital savviness and therefore your likelihood of digital success.

• Does your business have a website?
• Is your website tailored to your targeted customers?
• When was the last time you updated content on your website? 3 months or more?
• Do you receive regular data on the sites performance?
• Is your website mobile optimized?


Information on the move?

Posted: 16 Jul 2014
Tags Technology, Mobile, Brand identity, Smartphone

Your customers have their mobiles at the ready. How does your website look?

Why Being Mobile Friendly Matters

The Mobile technology facts.
• Mobile continues to grow while PC declines. Smartphones are up 12% and tablets up 18% in 2013.
• Growing and robust app ecosystem.
• BYOD (bring your own device to work) continues to expand
• Tablets proliferate; new sizes (phonelet), new functionality
• To-date, nearly half of the worldwide mobile phones are smartphones.
• One in four Google searches performed are from a mobile device.

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