What is a Marketing Audit?

Posted: 2 Nov 2015
Tags marketing audit, generate leads, sales performance, business development, business assessment, business reviews

The COO’EE marketing audit process helps your company analyze and evaluate your B2B marketing strategies, activities, goals and results.

This process provides an objective view.


Are you as accessible to your customers as possible?

Posted: 27 Oct 2015
Tags loyal customers, Google Adwords campaign, digital marketing strategies, generate leads, business development, business, customer engagement, Brand identity, customer behaviour

The percentage of Google searches on mobile in New Zealand have increased over the years and the same applies to customer shopping behavior. 55% of New Zealanders use their smartphone to research or purchase products. 94% of smartphone users purchased a local and entertainment product, 93% purchased a retail product, 79% purchased a tech product and 73% smartphone users purchased a travel product.


Why we partner with Google and why you should partner with us

Posted: 23 Oct 2015
Tags digital updates, Technology, whats trending, marketing and communications, business development, digital, visibility

As a certified Google Partner, we are privileged to be forwarded insights and guidance that help us help our clients generate an improved R.O.I on their digital investment.

As your customers information needs evolve and as more and more companies understand the value of and the need to compete for a top Google ranking, working with a company that is on top of Google’s ongoing changes and evolution becomes essential.


Ideas for Fonterra?

Posted: 21 Oct 2015
Tags New Zealand business, business development, Brand identity, business reviews

Arla Foods, a global dairy company has developed a high-protein Snack Cake solution that will enable bakery companies to target opportunities created by the ‘snackification’ of meal occasions.


Farming in the city?

Posted: 12 Oct 2015
Tags business development, business, city farming, farming

“Green in the City” grows mostly organic vegetables in floating beds of water (without soil) on the rooftop of Dizengoff Center, Tel Aviv’s central shopping mall.


The future of delivery?

Posted: 8 Oct 2015
Tags whats trending, business development, business, Brand identity, business reviews

Amazon is starting beer, wine and spirits deliveries in the US for the first time as part of its speedy delivery service, Prime Now.


The future of lunch at your desk?

Posted: 6 Oct 2015
Tags whats trending, creative ideas, business development, business, sales, cafe

LeanBox is offering a novel solution to the problem of office workers who are too busy to out and purchase healthy food for lunch.


Successful Business Networking: #2 – Aim!

Posted: 3 Aug 2015
Tags New Zealand business, communication, thought leadership, business development, business, management excellence, busines networking

Having reviewed Successful Business Networking #1 – Ready! You are ready to make the necessary commitment to the process. The amount of time you are prepared to devote to this marketing activity and the environment that is likely to yield you the best returns in terms of your objectives is the next step.


Successful Business Networking: #1 Ready!

Posted: 30 Jul 2015
Tags personal development, thought leadership, business development, business, professional development, visibility, management excellence, busines networking

As business managers responsible for business growth, we know that business networking is a potentially valuable addition to our marketing activities, but do we do it and if so, do we do it well?

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