What’s hot in Social Media

Facebook has the following changes: 

  • A Streamlined look for Pages. This will make it easier for people to find the information they want and help page admins find the tools they use most. The key features of these update include: Updated Page timeline design, Easier access to key admin tools, Pages to Watch.
  • Updated news feed. The updated design keeps the layout and navigation people liked but offers bigger images and photos as well as a new font. These changes are visual updates and do not affect how we surface content to people or how stories are ranked in News Feed.
  • Premium video ads. Users will begin to see 15-second video ads from a selective group of advertisers over the next few months. This is designed for advertisers who want to reach a large audience with high-quality sight, sound and motion. Each 15-second video ad will start playing without sound as it appears on screen and stop if people scroll past. If people tap the video, it will expand into a full-screen view and sound will start. People can expect to begin seeing these new ads over the next few months.
  • Facebook Releases Updates to Paper App: You can now “share articles via Facebook Messages, text message or email.”
  • Tweaks Algorithm for Pages. With this latest change, “page admins can expect a decrease in the distribution of their text status updates, but they may see some increases in engagement and distribution for other story types.”
  • Facebook Shows Stories Around Topics You Like ie when a page tags another page, (Facebook) may show the post to some of the people who like or follow the tagged page.
  • Facebook Introduces New Campaign Structure: On March 4, Facebook is “rolling out a new campaign structure that will make it easier for advertisers of every size to organize, optimize and measure their ads.”
  • Facebook Improves Core Audience Targeting Options: The targeting features built into their ad-buying interface will start to roll out, “allowing advertisers around the world to reach precise audiences based on four main targeting types: location, demographic, interests and behaviors.”
  • Facebook Makes Changes to Email Addresses: “Soon any email messages that are sent to your email address will no longer go to your Facebook messages. Instead, these emails will be forwarded to the primary email on your Facebook account.”
  • Introduction of Paper App that helps you explore and share stories from friends and the world around you.
  • Facebook messenger for Windows phone.


Unlimited secret boards. With this feature, there’s no limit to the number of ways for you to plan, contemplate, practice and explore all of the things you want to do.

  • Member blocking. This feature will be rolled out to all LinkedIn members.
  • LinkedIn Redesigns Who’s Viewed Your Profile: “Packed with new visual analytics and actionable insights designed to give you more ways to manage your professional identity and increase your visibility across LinkedIn.”
  • LinkedIn Influencers Publishing Platform Opens to All LinkedIn Members: LinkedIn is slowly opening up its publishing feature to all members. “Now members have the ability to follow other members who are not in their network and build their own group of followers.”
  • LinkedIn Introduces All-New People You May Know Page: “The new People You May Know simplifies the experience of growing your network. It does that by bringing all of your pending invitations and suggestions to connect together in one place.”

Twitter Introduces Promoted Accounts in Search: “With this launch, relevant promoted accounts can be presented to users in search results along with recommendations of people to follow.”
For more information check out the following links:

Add your Comment


Fields marked with * are mandatory

Recent Posts

Engaging with the New Zealand Rural Sector
What is a Marketing Audit?
Things franchisees should know about digital marketing
Are you as accessible to your customers as possible?
Why we partner with Google and why you should partner with us
Social Media trending in New Zealand
Ideas for Fonterra?
Coffee to go?
The Importance of Mobile
Farming in the city?
The future of delivery?
The future of lunch at your desk?
Digital Priotiries
Merchants of Doubt
Are you fully booked?
Successful Business Networking: #3 – Fire!
Where does e-commerce fit in your business?
Successful Business Networking: #2 – Aim!
Successful Business Networking: #1 Ready!
Does your business strategy reflect digital reality?
Google has spoken!
7 Daily Promises That Create Sales Success
Starting and growing your own business
Brand storytelling
New Zealand beats Australia!
What are your potential customers thinking about?
Digital Marketing – Part 2
2014 search behaviors
Google keeps us on our toes!
Don’t settle for second best marketing
Are you digital savvy?
Digital Marketing: Getting with the programme – Part 1
Blogging your way to success
Information on the move?
Social media laggards (Why is New Zealand’s reputation as early adopters only partly true?)
What are New Zealand’s senior managers frightened of?
7 Tips on creating a business blog that works!
Facing up to the digital facts
The ‘must’ of mobile communication
Tough times need fresh eyes?
Getting to the heart of marketing success with a tight marketing budget
Don't wait!
Tips on increasing your Yelp reviews
Hashtags and why you should use them
What’s Your Best Social Media Marketing Tool?
A tongue in cheek look at some well known brands.
Nostalgia is in!
What sparked that?
Cool social media tools
Digital Multi Tasking
Wi-Fi Tech Statistics you should know
Digital Television Consumption
Power to the People
What’s hot in Social Media
Statistics you shouldn't miss
Technology Takeover!
The history of mobile phones
Looking to increase your Twitter profile?
Lessons from the Music Industry for all businesses
If you thought Google was key to the digital future – look at them now
10 terrible examples of slogan translation
Getting your A into G with Social Media Marketing
Brands We Trust
What's in a name?
Live tweeting...what is it?
Google’s new Android operating system
Is pluk just a fad, or is it important for advertisers?
Twitter’s Conversation Changes
Domino’s DomiCopter — a glimpse of the future, or just a marketing gimmick?
What does Facebook’s graph search say about the world we live in?
Using LinkedIn for business
FlashBack — The 13 Best Commercials of 2012
10 Great Examples of Pinterest brand usage
What does the Latest Penguin algorithm mean for search results and business?
What are YouTube paid channels?
Is the Zero Moment of Truth still relevant since its release in 2011