Blog

Things franchisees should know about digital marketing

Many franchisees (and franchisors!) and dealers find email, social media and online branding more overwhelming than helpful. Most businesses don’t have time to manage their digital marketing presence and therefore the habit of doing enough just to get by seems ok for their business. Eg. The company Facebook page only has posts about special offers while your competitors have daily posts.

Digital marketingLocal listings: Smartphone users have increased dramatically and therefore an updated local listing helps your potential or current customers find your location quickly and efficiently.

Online reviews: Good online reviews are great for business. On the flipside negative reviews can hurt your business and therefore constant replies to comments or reviews whether positive or negative is better rather than no feedback at all. This action indicates to your customers and potential customers that you’re listening and you care.

Online advertising: It’s not enough to have a website you always need to think of a way to distribute the information. This is how Google AdWords campaigns can help grow your business eg targeting people who visited your website but never became customers.

Google Analytics: If you’re investing a significant amount of your marketing budget on online advertising, how would you know it’s actually working? With Google Analytics you can and should track your website traffic. eg. What pages people are looking at? How long they stayed on a product page on your website?

E-mail marketing: E-mail marketing is known as the most effective digital marketing channel for customer. But it needs consistency and customization by target group.

Being anti-social: One of the main reasons franchisees struggle with effectively managing and growing their social media presence is either being on too many social media sites or too few. In both cases no effective strategy for each platform.

Social media: You’ve hired someone to do this internally but your internal staff also has other responsibilities so keeping up with social media platform features that seem to change on a daily or weekly basis is a no win game.

To get a better understanding of digital marketing and how it can improve your business performance contact John at digital@cooee.co.nz and let us help you make sense of it all.


Comments  11

  • cheap usb sticks
    02 Nov 2015

    The world of digital marketing changes fast — really fast. One day, your non-mobile site is just fine.Thanks for good info.



    cheap usb sticks


  • mira james
    20 Dec 2019

    My husband and I have been married for over 10 years. We met when I was 18 and he was 21. We’ve been through a lot emotionally together. There were several HUGE fights and painful situations in our marriage, but we always seemed to come out stronger on the other side. Out of the blue my husband just sprung the divorce talk on me, I was totally depressed until I found Lord Ojoka website online and i ordered for a Love spell. You won’t believe my husband called me at the exact time this spell caster finished his spell work in 24hours. I was totally amazed! He is wonderful and his spells work so fast. You could also reach out to him if you are having problems with your marriage or relationship. Email: dr.ojokaspelltemple@gmail.com or whats app him +2348144172934


  • best herbal product
    23 Dec 2019

    Herbal Penis Enlargement product is 100% guarantee to Enlarge and get a better ERECTION ,
    the reason why most people are finding it difficult
    to enlarge Penis is because they bedlieve on medical
    report, drugs and medical treatment which is not
    helpful for Penis Enlargement . Natural roots/herbs are the best remedy which can easily Enlarge your Penis permanently 
    Contact Dr Olu via Email : Drolusolutionhome@gmail.com or via WhatsApp : +2348140654426 for Natural root and herbal remedies put together to help you get Enlarge and Erect healthy. 
    Thank you.
















































    Herbal Penis Enlargement product is 100% guarantee to Enlarge and get a better ERECTION ,
    the reason why most people are finding it difficult
    to enlarge Penis is because they bedlieve on medical
    report, drugs and medical treatment which is not
    helpful for Penis Enlargement . Natural roots/herbs are the best remedy which can easily Enlarge your Penis permanently 
    Contact Dr Olu via Email : Drolusolutionhome@gmail.com or via WhatsApp : +2348140654426 for Natural root and herbal remedies put together to help you get Enlarge and Erect healthy. 
    Thank you.


  • LUCY
    01 Jan 2020



    I was very nervous and had been researching Penis Enlargement surgery for a few months. I decided to get a consultation with Dr. TAKUTA and am so glad I did. His work makes you feel very comfortable and Dr. TAKUTA is there to answer all your questions and give you the confidence an reassurance you need to have faith about having a positive outcome for your procedure. It has been someday since my procedure and so far I am very happy with my results. I definitely recommend Dr. TAKUTA on Email.. takutaspellalter@gmail.com or WhatsApp on +27788634102.
      I will not rest till he's known all over the world. He's also specialize in money spells, lottery spells, sickness spells E.T.C. Get connected with Doctor Takuta now, his email is takutaspellalter@gmail.com or WhatsApp on +27788634102


  • kramer sandra
    18 Jan 2020

    Effective and powerful spell caster Dr. gbojie thanks for helping me restore happiness back to my life with your powerful spell it manifested as i wanted thanks once again Dr . gbojie ..


    Hello friends i want to share my testimony and how grateful i'm since my lover came back to me because of the grate help Dr gbojie whose email address is gbojiespiritualtemple@yahoo.com  render to me. my boyfriend broke up with me first week of december last year because he thought i was cheating on him, he told me that his friends has been telling him that i have been seeing someone else when he is not around i tried to make him understand that his friends are lying to him but he did not give me the chance to explain to him this was how he left me. after a month of our breakup i tried to live a normal life without him but it was very hard for me to cope then i decided to contact Dr gbojie  via his mobile number +2349066410185 and his email address gbojiespiritualtemple@gmail.com which i came across during my search looking for help how to get my lover back he cast a love spell for me and make my lover to come back to me within the period of 48hours. with this grate joy in my heart i want to say a big thanks to Dr gbojie he is the best spell caster and he is the best solution.You out there having same problem you can visit his website : http://gbojiespiritualtemple.website2.me  or add him on facebook :  https://www.facebook.com/drgbojie/


  • mecca holmes
    02 Feb 2020

    I'm here to share to the worldwide that Dr ojoka  is a Powerful Herbal Medicine man. that can cure your disease if you can only contact him and let him help you. I was cured from my Corona virus Disease. after suffering since 8 months but when i contact him on the internet. he gave me a Natural cure that ended my suffering after using it for two weeks. i went to check myself on the hospital and i was tested negative. I Want to say thank you sir and i use this medium to say to everyone don't waste any time contact this powerful herbal Dr ojoka On any Kind of Disease he is Ready to help you. You can reach him through Email: dr.ojokarootandherbal@gmail.com or Whats App him +2348144172934 check his website: https://drojokarootandherbs.webs.com
     He also have a herbal cure for Following DISEASES,this is 100% Real
    -CORONA VIRUS 
    -COLD SORE 
    -ALS 
    -LOWER RESPIRATORY INFECTION 
    -LOW SPERM COUNT 
    -STAPHYLOCOCCUS AUREUS 
    -STROKE 
    -IMPOTENCE 
    -PILE 
    -HYPERTENSION 
    -LOW SPERM COUNT 
    -ASTHMA 
    -CANCER 
    -BARENESS/INFERTILITY 
    -FIBROID 
    -ASTHMA 
    -SICKLE CELL 
    -BARENESS/INFERTILITY 
    -DIARRHEA and so on.

  • Caillo Lisa
    23 Jun 2021

    This is another testimony on how Chief Dr Lucky cured my HIV disease. Do you need a cure for your HIV disease? Do you want to be cured from your cancer disease? Or you want to be free from any type of disease. Kindly visit his website https://chiefdrluckyherbaltherapy.wordpress.com/ . He just cured my HIV disease and I’m very grateful to him, he is the only herbalist that can cure you.  
    WhatsApp number : +2348132777335 
    Via Email : chiefdrlucky@gmail.com
    Thank you all for reading,
    God bless"


  • Ana Mark Bigs
    24 Jun 2021

    Good day friends. The truth is that GREAT MOTHER IS REAL AND UNIQUELY POWERFUL. Contact the Great Mother today and she will help you. when my husband left me for another woman, i thought that was the end but i contacted many spell casters but there was no positive responses and everything seemed not to be working and i was losing my mind until my cousin told me about the GREAT MOTHER who also helped her to bring back her man and also helped her to cure her herpes disease. I gave it a try and i contacted the Great Mother on her Website and i saw various testimonies about her on her good works how she has helped a lot of people. I explained my problems to her. she laughed and told me that, everything will be okay again and that she will help me bring back my man in 3 days time. I actually thought that it was a joke but since i had no other options, i gave it a try and i did what she instructed me do and to my greatest surprise, my man came back to me begging in 3 days time just as she told me. Contact the Great Mother now on her website:   https://Ourgreatmother1.blogspot.com   and you can also reach her on her email: Greatmotherofsolutiontemple1@gmail.com  or you can equally contact her on her whatsapp number: +17025514367


  • Ketina
    26 Jun 2021

    I want to say thanks once again to this great man called Dr Zuma and his spiritual way of helping people i lives in USA with my husband we love each other and also he care about me always look forward to make things easy for both of us 9 years after our wedding, we both work harder to make a family greatest surprise, we have a kid after some times again, we have another one so with this, we live in peace and he was so honest to me shortly, he started misbehaving that i don’t know what is going on then i asked him. Darling what is going on? you are so strange to me this few days hope i have not offended you? he said no. Not knowing he have an affair with one lady out side who promised him a car and apartment in one estate were i cannot see him also when he cannot see me i manage to stay with him pleading him he should forgive me if i have wrong him he started complaining he has no money that he has lost all his money in his business that he needs some money then i asked him how much is this money you are looking for? he did not know i can afford it. Then, he said $14,000USD i promised him i we give it to him just for him to care about his family. My greatest surprise, the next day, i went to work and our two kids were in school not knowing his going to leave the house before i come’s back i met some of his things outside i was waiting for him to come back he never come back i cried i miss him so much and he have taking all my money away i was only left with $800USD. One day, as i was ready a blog i saw a testifier made by someone in Australia called Jessica telling people about how this man call Dr Zuma helped her and the man’s contact email was there and his mobile number then i contacted him for a help and really, he brought back my husband now am so happy my brothers and sister if you are in such relationship problem kindly via Email spiritualherbalisthealing@gmail.com or Whatsapp +15068001647 Blog: https://spiritualherbal.blogspot.com he will help you solve all your problems.


  • Ric Clayton
    18 Sep 2021

    I really want to thank Dr Emu for saving my marriage. My wife really treated me badly and left home for almost 3 month this got me sick and confused. Then I told my friend about how my wife has changed towards me. Then she told me to contact Dr Emu that he will help me bring back my wife and change her back to a good woman. I never believed in all this but I gave it a try. Dr Emu casted a spell of return of love on her, and my wife came back home for forgiveness and today we are happy again. If you are going through any relationship stress or you want back your Ex or Divorce husband you can contact his whatsapp +2347012841542 or email emutemple@gmail.com  website: Https://emutemple.wordpress.com/  Https://web.facebook.com/Emu-Temple-104891335203341


  • Andre Hindsh
    28 Sep 2021

    It is a very hard situation when playing the lottery and never won, or keep winning low fund not up to 100 bucks, i have been a victim of such a tough life, the biggest fund i have ever won was 100 bucks, and i have been playing lottery for almost 12 years now, things suddenly change the moment i came across a secret online, a testimony of a spell caster called DR,WINNER who help people in any type of lottery numbers, i was not easily convinced, but i decided to give a try, now i am proud for the lottery winning Numbers with the help of DR,WINNER i won $1,000.0000.00 and i am making this known to everyone out there who have been trying all days to win the lottery, believe me this is the only way to win the lottery. Email him for your own winning lottery numbers (Winnersspellcast@gmail.com) or via his website: https://winnersspellcast.blogspot.com or his WhatsApp +2348138289852.


Add your Comment

   
 
 
 
 
   

Fields marked with * are mandatory

Recent Posts


Engaging with the New Zealand Rural Sector
What is a Marketing Audit?
Things franchisees should know about digital marketing
Are you as accessible to your customers as possible?
Why we partner with Google and why you should partner with us
Social Media trending in New Zealand
Ideas for Fonterra?
Coffee to go?
The Importance of Mobile
Farming in the city?
The future of delivery?
The future of lunch at your desk?
Digital Priotiries
Merchants of Doubt
Are you fully booked?
Successful Business Networking: #3 – Fire!
Where does e-commerce fit in your business?
Successful Business Networking: #2 – Aim!
Successful Business Networking: #1 Ready!
Does your business strategy reflect digital reality?
Google has spoken!
7 Daily Promises That Create Sales Success
Starting and growing your own business
Brand storytelling
New Zealand beats Australia!
What are your potential customers thinking about?
Digital Marketing – Part 2
2014 search behaviors
Google keeps us on our toes!
Don’t settle for second best marketing
Are you digital savvy?
Digital Marketing: Getting with the programme – Part 1
Blogging your way to success
Information on the move?
Social media laggards (Why is New Zealand’s reputation as early adopters only partly true?)
What are New Zealand’s senior managers frightened of?
7 Tips on creating a business blog that works!
Facing up to the digital facts
The ‘must’ of mobile communication
Tough times need fresh eyes?
Getting to the heart of marketing success with a tight marketing budget
Don't wait!
Tips on increasing your Yelp reviews
Hashtags and why you should use them
What’s Your Best Social Media Marketing Tool?
A tongue in cheek look at some well known brands.
Nostalgia is in!
What sparked that?
Cool social media tools
Digital Multi Tasking
Wi-Fi Tech Statistics you should know
Digital Television Consumption
Power to the People
What’s hot in Social Media
Statistics you shouldn't miss
Technology Takeover!
The history of mobile phones
Looking to increase your Twitter profile?
Lessons from the Music Industry for all businesses
If you thought Google was key to the digital future – look at them now
10 terrible examples of slogan translation
Getting your A into G with Social Media Marketing
Brands We Trust
What's in a name?
Live tweeting...what is it?
Google’s new Android operating system
Is pluk just a fad, or is it important for advertisers?
Twitter’s Conversation Changes
Domino’s DomiCopter — a glimpse of the future, or just a marketing gimmick?
What does Facebook’s graph search say about the world we live in?
Using LinkedIn for business
FlashBack — The 13 Best Commercials of 2012
10 Great Examples of Pinterest brand usage
What does the Latest Penguin algorithm mean for search results and business?
What are YouTube paid channels?
Is the Zero Moment of Truth still relevant since its release in 2011